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Saginaw Valley State University

March 11, 2024

SVSU lecture to address innovation, accessibility and entertainment in graphic design

Brian Bird will share perspectives from his work with major companies, including Disney, Google and Universal Studios

Man in blue shirt with blurred office space in background

A graphic designer who has worked with Disney, Google, Universal studios and other well-known corporations will share his perspectives on the industry during a public lecture at Saginaw Valley State University. Brian Bird will present “Design Fusion: Blending Graphics and Entertainment” on Thursday, March 21, at 6 p.m. in the Curtiss Hall Seminar Rooms D and E. This lecture will be of particular interest to individuals working in the field of graphic design or to those who are interested in the graphic design discipline. There is no charge to attend the lecture.

In his presentation, Bird will share insights into the unique challenges facing the entertainment design industry. He will discuss the creation of ADA-accessible graphics using diverse materials, as well as the management of projects with a global perspective. Attendees will gain a clear understanding of the balance between innovation and execution in environmental graphic design.

In addition to the public lecture, Bird will address SVSU students in graphic design, management and marketing classes, and he will visit with SVSU’s Cardinal Solutions, an interdisciplinary team of SVSU faculty and students providing marketing solutions to local businesses and nonprofit organizations.

Bird holds a Bachelor of Arts in graphics and packaging from ArtCenter College of Design in Pasadena and an associate degree in graphic design and illustration from Brigham Young University-Idaho. Bird is currently the head of branding graphic design at the live-experience engineering and production company TAIT. TAIT has worked with clients such as Taylor Swift, Cirque du Soleil, Beyoncé and NASA.

This lecture is made possible by the Dow Visiting Scholars & Artists Program at SVSU, which brings scholars and artists to campus to expand and enrich SVSU’s curricular offerings for students and cultural experiences for people of the region.