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Web Operations

Web Operations oversees the SVSU website and is primarily responsible for the content on the top-level pages of the website. Recommendations are offered to departments to:

  • Develop quality web-based communications
  • Ensure web content is resourceful and accurate
  • Architect an effective web navigation structure

Web Operations also works closely with the departments of Information Technology Services and University Communications. All positions play an active role in managing the structure, graphic design, marketing tactics and functionality of the university‚Äôs web presence.  

Additional Web Operations initiatives include:

  • Search engine marketing
  • Content development and strategy for portal
  • Quality assurance and accessibility

Web Operations Services

  • Web marketing assistance (in collaboration with University Communications)
  • Content strategy/development consultations (in collaboration with University Communications)
  • Web writing and editing training
  • Web architecture and organization consultations
  • Analytics and search engine optimization techniques

Other information sources for Web publishing

Contact Us
(989) 964-7303(989) 964-7303


Laura Peil, MLIS


Wickes 364